Oddity

The product: 

This project is a design concept for a sustainable responsive e-commerce website that provides a curated selection of sourced and sustainably produced Products That all serve a purpose, whether it be to organize, simplify, inspire, or provide a moment of gratification. 

Project duration:

6 weeks

The problem: 

People find it difficult to find sustainably sourced products on the internet and even when they do it's really difficult to actually trust where the sustainability claims of a platform



The Goal:

Establish an online platform that simplifies the discovery of sustainably sourced products for consumers and prioritizes building trust through transparent and verifiable information

My role: 

UX designer, UX researcher

Responsibilities: 

user research, wireframing, prototyping, Branding